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December 11, 2007

Smilebox raises $7 million in VC

Posted by Tricia Duryee at 10:14 AM

Redmond-based Smilebox said today that it has raised $7 million in venture capital from Bessemer Venture Partners, and Frazier Technology Partners.

Smilebox is the modern-day Hallmark of sorts. It allows you to upload your digital photos, and then make slideshows, electronic cards, scrapbooks and other stuff.

The company's Web site has a blog link where you can see the "Smilebox of the week." The most recent entry is a slideshow of a family's trip to a pumpkin patch set to music.

The second round of funding will go toward expanding internationally, adding partners and moving Smilebox's features over to new platforms, the company said.

"Smilebox has pioneered the multimedia expressions category and established a proven business model. The service combines technology innovation with a strong focus on ease of use," said Rob Stavis at Bessemer Venture Partners.

Smilebox said in its release that more than 1.8 million users have installed the service since its launch in June 2006, and more than 1.3 million unique users worldwide access it monthly.

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Tricia Duryee
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