Late last week, it was reported that a British man named Tony Wright broke the world record for the longest phone call by talking for more than 40 hours.
The previous record for the world's longest phone call stood at 39 hours, 18 minutes and 24 seconds. It was set on November 3, 2005 by Sandra Kobel and Stephen Hafner, from Switzerland, according to The Sun.
Wright broke the record while talking to Jenny Barnard, of north London. Apparently, the phone call spanned dozens of people on various conversations, including subjects ranging from heartbreaks and romance to psychobabble, and from stomach mucus to the upcoming Led Zeppelin concert.
But don't worry, the record-breaking phone call won't come with a record-breaking bill.
Apparently, the stunt was pulled in unison with the launch of new low-cost monthly call plans from Tesco internet phone.
Wright was using one.
The Sun reported him as saying: "Luckily, I do not have to worry about a huge phone bill because we are using Tesco internet phones, meaning that this mammoth call is free."
Wright's attempt at getting into the Guinness World Records book won't be his first. He attempted to stay awake for a record-breaking 11 days earlier this year.
Unfortunately, he didn't really receive credit for that one. The BBC reported that the Guinness book does not record sleeplessness records because of the associated health risks.