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July 11, 2007

E3: On the set with Sony

Posted by Benjamin J. Romano at 11:28 AM

CULVER CITY, Calif. -- The traveling media circus of E3 made its way a few miles inland from Santa Monica for the Sony press conference, starting presently.

The event is in a giant sound stage -- Stage 16, to be precise -- at the company's movie studios here. Despite the size of the space, I'm cramped in the back.

Outside, Sony was serving Bloody Marys. Let's see what they're serving for the PlayStation 3.

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