advertising
Link to jump to start of content The Seattle Times Company Jobs Autos Homes Rentals NWsource Classifieds seattletimes.com
The Seattle Times Business & Technology
Traffic | Weather | Your account Movies | Restaurants | Today's events

News, analysis and perspectives from the
technology team at The Seattle Times.
Have a news tip? Follow the links below to e-mail us.

All blogs and discussions:

Go

April 6, 2006

Xbox in Japan: Nose to the grindstone

Posted by Kim Peterson at 1:50 PM

Microsoft is going to work even harder to win over Japanese gamers to its Xbox 360 console. The company said in Tokyo today it will triple the number of games in Japan by the end of the year.

"Our message is this: We're prepared to do everything that's needed to make Xbox 360 a success around the world, including Japan," said Takashi Sensui, who became the head of Japan's Xbox operations this month, according to Bloomberg.

The Xbox 360 debuted in December in Japan to tepid response, and gamers there seem to have turned their attention to products from Nintendo instead. But by the time Sony debuts its PlayStation 3 in November, Microsoft will have had 11 months to court fans there.

Microsoft is also looking to improve the video downloads on its Xbox Live service in Japan. It has 25 Xbox 360 games out in Japan now, according to Bloomberg, and is planning to have 80 available by the end of the year.

Share:    Digg     Newsvine

Tricia Duryee
Tricia Duryee
E-mail|Bio


Angel Gonzalez
Angel Gonzalez
E-mail|Bio


Kristi Heim
Kristi Heim
E-mail|Bio


Benjamin J. Romano
Benjamin J. Romano
E-mail|Bio


Mark Watanabe
Mark
Watanabe

E-mail|Bio

Marketplace

advertising

advertising