BARCELONA, Spain -- The second and third day of 3GSM have been more packed and crowded than the first and one of the most noticeable things about the show is the people attending it.

The attendees, by far made up mostly of European men, have proved to be a fashionable crowd, despite what one might expect for someone working in the technology field.

Although, almost no one has ventured beyond the black suit, it doesn't stop them from adding a bit of flare. En masse, the ties have are often stripped and multi-colored and much larger than average.

But what makes an even bolder statement is that the shirts, too, are equally fashionable. Frequently, a striped tie is paired with a checkered shirt. And vice versa. It's a nice change -- and a far cry -- from the Seattle standard: khakis and polo shirt.