The SLVR -- pronounced Sliver -- is the new Cingular phone by Motorola.

The phone, launched today, is both the Rokr because it comes loaded with iTunes and like the Razr because it is less than half an inch thick and weighs only 96 grams.

But unlike the Razr, it is a candybar style phone, meaning it does not flip open. And, like the Rokr, it is limited to storing 100 songs, or seven hours of music -- one of the biggest knocks critics had on the Rokr.

However, if playing music purchased from iTunes on a mobile phone is what you want, the Rokr and the Slvr is all that you've got.

The Motorola SLVR is available exclusively in the U.S. at some Cingular retail locations or online for $199.99 with a two-year contract.