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Ron Judd's Olympics Insider

Ron Judd, an Olympics junkie and Seattle Times columnist who has covered Olympic sports since 1997, will use this space to serve up news and opinion on the Summer and Winter Games -- also inviting you to chime in on Planet Earth's biggest get-together.

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August 21, 2008 2:01 PM

More "LIVE!" fallout

Posted by Ron Judd

A couple new developments on NBC's faux "LIVE" coverage.

Tom Kirkland, of Salt Lake NBC affilliate KSL, got a moment before the throne Wednesday to interview Bob Costas, and posted the entire breathless conversation on the KSL Web site. Among the pearls of wisdom Costas bestowed upon him:

"Costas says he loves the live live aspect of these Beijing games.

This has gone so well, because the extreme time difference has allowed us to show a huge percentage of the events live. Anybody who does sports that knows that live is where it is at. It's not just the ratings, but what people tell me when I speak to people back in the States, it's about the buzz of people forcing themselves to stay up late," he said.

"And I understand that Salt Lake City, like it always is, is the number one market. In Salt Lake they cannot get enough. .. In Salt Lake they are Tivo-ing the double's table tennis. They are so obsessed," he said.

Ahem. Does Bob have any friends west of the Mississippi? And does he not know that Olympic-obsessed Salt Lake City has seen not one moment of live NBC footage from Beijing?

Meanwhile, USA Today sports television columnist Michael Hiestand has been in touch with people at Chryon, who actually make the graphics, like that infamous TV-screen "LIVE" bug, for NBC. They tell him that the bug can be removed, literally with a snap of the computer finger, by NBC anytime, anywhere in the rebroadcast process. Read the column here.

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