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February 26, 2009 12:00 AM
Mobui launches way to chat with celebrities, live
Posted by Brier Dudley
If you're the sort who likes to send messages to interactive TV shows and vote on contestants, you'll love the new application that Redmond's Mobui is launching today.
Called Mobile Audience Chat, the software is aimed at TV networks that want to add a new level of interactivity to their shows.
The system lets them create chat rooms that match programming or "host celebrity moderated chat rooms to allow the audience to interact with on-air talent when the celebrity's show is airing," the release said.
It runs on more than 100 mobile phones, including the iPhone, BlackBerry, Windows Mobile, Java and Brew platforms.
Audience members can set up their own chat rooms, invite friends to join, create profiles and manage friend lists.
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Gadgets and games | Fun stuff I've written about lately includes Apple's iPhone, Hewlett-Packard's HDX laptop and Microsoft's Halo3. Also on the radar are new digital video boxes such as the Tivo HD and the Vudu.