Brier Dudley's Blog
Brier Dudley offers a critical look at technology and business issues affecting the Northwest.
E-mail Brier|
206.515.5687
|
Follow Brier on Twitter|
Microsoft Pri0 blog|
Subscribe | Blog Home
May 21, 2008 4:14 PM
The Bill Gates giveaway spam is back, but this time it's real
Posted by Brier Dudley
A few times a year, I hear from someone asking if I know anything about Bill Gates handing out cash.
Not through his charitable foundation, but through a tantalizing e-mail the person has received about "Bill Gates sharing his fortune."
The e-mail -- bogus spam that has been around forever -- says all you have to do is forward the message and "within two weeks, Microsoft will contact you for your address and then send you a check."
"It's all marketing expense to him,'' it says in a version saved at the urban legends archive, Snopes.com.
For comparison, here are instructions from "cashback," the new scheme Microsoft unveiled today to lure people to use its Live Search service:
"On your first time using Live Search cashback, we will ask you for an email address so we can tell you how to quickly set up your free cashback account. ... Keep saving money each time you use Live Search cashback. Every time you make a qualifying purchase, we'll send you an email to confirm your Live Search cashback savings. When your cashback account reaches a balance of at least $5, you can claim your cold, hard cash."
It makes you wonder if desperate marketing executives in the Live group found inspiration in their inbox, in that old message about a Microsoft giveaway.
Either that, or they remembered the actual payout plan that Gates started talking up in 2005. From an interview he did back then with British tech magazine Computing:
"As search becomes competitive and people realize that other offerings are as good, or are even significantly better, there will be price competition,'' Gates said. "You will get some free content or a check, or some incentive to use a different search engine."
I guess every now and then, fairy tales do come true.

The engineers who create gallon-squeezing cars like the Toyota Prius use every available method to comply with the ever-tightening fuel-economy standa...
Post a comment

- Fasting woman to end attempt to ‘live on light’
- ‘I don’t want to be only person cured of HIV’
- Reporter who broke story on Gen. McChrystal dies in crash
- 2 charged with stealing 4.3 miles of copper wire from Sound Transit
- Man charged with tossing wife off cruise ship
- O’Bannon case could change NCAA landscape
- Most Americans hate their jobs or have 'checked out,' Gallup says
- It’s curtains for Seattle’s Egyptian Theatre
- Temporary I-5 bridge opens to traffic
- Motel pool heater that killed 3 was replaced without permit
- Game thread: time for Mariners to surprise people
530 - Justin Smoak tries to save Mariners, reputation of young 'core'
95 - Justin Smoak appears headed up to rejoin reeling Mariners
94 - Taxi drivers stage a protest parade
91 - Woman trying to ‘live on light’ instead of food ends experiment
78 - Most hate their jobs or have ‘checked out,’ Gallup says
58 - A choice to be single in Seattle
53 - $231 million revenue jump could help break state budget stalemate
45 - Karzai: Afghan troops take lead to secure country
42 - ‘I don’t want to be only person cured of HIV’
41
- Most Americans hate their jobs or have 'checked out,' Gallup says
- It’s curtains for Seattle’s Egyptian Theatre
- ‘I don’t want to be only person cured of HIV’
- Fasting woman to end attempt to ‘live on light’
- One tough old bird rules the parking lot
- 2 charged with stealing 4.3 miles of copper wire from Sound Transit
- Foodie secrets of Florida’s ‘Redneck Riviera’ are worth the quest
- Mastros defend their actions, plan to ‘retire in peace’
- Ride-share cars: illegal, and all over Seattle
- Report: Too many teachers, too little quality

May
| Sun | Mon | Tue | Wed | Thu | Fri | Sat |
| 1 | 2 | |||||
| 3 | 4 | 5 | 6 | 7 | 8 | 9 |
| 10 | 11 | 12 | 13 | 14 | 15 | 16 |
| 17 | 18 | 19 | 20 | 21 | 22 | 23 |
| 24 | 25 | 26 | 27 | 28 | 29 | 30 |
| 31 |

Video
Demo of the Week: TeachStreet.com
Share your thoughts!
Gadgets and games | Fun stuff I've written about lately includes Apple's iPhone, Hewlett-Packard's HDX laptop and Microsoft's Halo3. Also on the radar are new digital video boxes such as the Tivo HD and the Vudu.








