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Blogging Beijing

The 2008 Summer Olympics will punctuate three decades of development and test China's global legitimacy. They've already transformed the way millions of people think and live. Seattleite and Fulbright researcher Daniel Beekman brings you Beijing.

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July 19, 2008 7:33 AM

Texts, banners and bunting

Posted by Daniel Beekman

Beijing has run up roadside banners for the 2008 Games, and unveiled a new fleet of double-decker public buses blanketed in Olympics-themed advertising.

A few days ago, I received three rapid-fire copies of this text message from 10086 - apparently a public service number:

"The Central Propaganda Department, the Central Civilization Office and the Foreign Propaganda Department declare July 16th the kickoff for - 'I pray for the Olympics, I add color to the Olympics, I cheer for the Olympics' - an online signature activity. Please register on the Civilization Office website to participate."

Beijingers call the city's pedestrian overpasses tianqiao - 'sky bridges.'

Chinese Internet giant and 2008 sponsor Sohu.com's slogan: 'Watch the Olympics, surf Sohu."

Beijing's Olympic bunting appeared a week ago.

Chinese computer firm Lenovo's 2008 Games slogan: "Together Olympics, together Lenovo."

China Mobile is another highly visible 2008 sponsor.


Newslinks:

'Beijing 2008 Olympic Games posters available July 20'

'Fears of a 'no-fun' Olympics in Beijing'

'Five-ring circus'

'Beijing focuses on quake heroism'

''Sanhedrin' against Beijing Olympics'

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